Here’s a terrific article about how new media gives more power to storytellers e.g. filmmakers: Transmedia Storytelling and the New Media Convergence
Film Director & Transmedia Entrepreneur
Here’s a terrific article about how new media gives more power to storytellers e.g. filmmakers: Transmedia Storytelling and the New Media Convergence
So, you’ve fed your film habit and the result is a completed feature film. Well done! Now how will you ensure that your target audience sees it? And how will you generate revenue from it?
Here’s an excellent article from Indiewire with film distribution tips from Peter Broderick, President of Paradigm Consulting, a company that helps filmmakers and media companies develop strategies to maximize distribution, audience and revenue.
What is your preferred method of film distribution? Have you had any success with new media distribution? Please share your opinions in the comments section below.
All filmmakers dream of walking down the red carpet to premiere their feature film on the big screen. Films are the culmination of a lot of hard work and why wouldn’t we want to screen our work in style?
But is this eliminating opportunities to distribute our work more cost effectively to a wider audience through new media channels?
Steve Pond explores this issue in The Wrap: you can read his blog post here
It’s a fascinating debate. Check out the comments in response to his article.
I’m thrilled to announce that Rapunzel – The Blonde Years has passed the 450,000 views milestone on YouTube. Thanks a million for watching it! If you haven’t seen it yet and you’d like a laugh, here is it for your viewing pleasure.
If you have seen it and enjoyed it, you can watch Rapunzel – The Blonde Years – The Director’s Cut (what a mouthful!) in hi-res 16:9 below via my YouTube channel.
Our film seems to have started a trend. Disney has made a full-length feature animation about Rapunzel called Tangled. Here’s the trailer:
Rapunzel also featured in a GHD ad campaign – not surprisingly for hair products:
Rapunzel – The Blonde Years was written and produced by @TrishGroves and directed by yours truly. We’d really like to hear your comments on the film – please share them below. Thanks.
I’d also be delighted to hear from anyone interested in potential film collaborations: Director@FionaAshe.com
Stacey Parks of Film Specific to share her top strategies for how to plan for financing and distribution for $1m-budget films in a virtual seminar.
It’s called The Post-Cannes Report: How To Survive Producing A Film For The Global Marketplace – A Virtual Seminar.
For more details of Stacey’s seminar, click here
It’s well worth subscribing to Film Specific’s newsletter – it’s an excellent resource!
Chris Anderson explaining “The Long Tail” i.e. why Hollywood has been interpreted as representing the majority of people’s taste in film, but why the internet proves this isn’t true. Niche markets have a “long tail”.
It’s a forum exploring how we can all become more involved in the new process of cinema, which will elevate our enjoyment of films and ensure that the films we want to see get made and distributed.
Since it’s our first day on set, so to speak, here’s an extraordinary paper delivered at the Power To The Pixel Cross Media Film Forum by renowned indie producer, Ted Hope, giving insight into this evolving cinematic process:
Take Back What Has Always Been Yours
You can read further insights on Ted’s blog, Hope For Film, and his website Truly Free Film.
If you would like to keep up-to-date on the latest developments in film production, distribution and the convergence between film and social media, please connect with Filmflashe on Facebook and Filmflashe on Twitter
Social media has revolutionised the way we communicate and do business:
This is an updated YouTube video of facts and figures from Erik Qualman, author of the book Socialnomics. It contains extraordinary insights into the massive impact of social media.
I’d love to hear your thoughts on this, so please leave a comment below.
Sunshine, Central Park and a super writing partner – the ingredients of a productive screenplay development meeting. And I was blessed to have them all in New York City on 18th March as John David Mann and I met to work on the script for the movie of “The Go-Giver”.
It was a long-awaited meeting. John and I have been communicating and collaborating online for many years. It felt more like a reunion than a first meeting. We began our day with coffee and gifts. John presented me with an autographed copy of his and Bob Burg’s new book “Go-Givers Sell More”. I was humbled to see that these two great men had honoured me with an acknowledgement in the book. I’m still overwhelmed by this.
Anyway, it was a beautiful sunny day in New York City. Much too nice to work inside! So we walked up to Central Park and spent most of the day there, batting ideas back and forth about how to best serve the story of “The Go-Giver” through the medium of film.
The sunshine – and a saxophonist entertaining the crowds – must have been good for our creativity because we generated lots of interesting ideas for the movie (honestly, we weren’t just working on our tans and eating ice-cream!) It’s too early to publish these ideas yet, but we are very pleased with how the project is developing. Watch this space for further updates!
I’d love to hear how the principles in “The Go-Giver” book are working for you in your lives, so feel free to share your experiences below.
It is with great sadness that I heard of the death of The Irish Times’ film correspondent, Michael Dwyer.

Photo courtesy of The Irish Times
The warm comments posted throughout the blogosphere demonstrate the popularity of his film reviews, which elevated the appreciation of film in Ireland.
Michael was more than a film critic, though. His passion for film motivated him to become actively involved in ensuring that Irish audiences got to see arthouse films through his work with the Federation of Irish Film Societies, the Dublin Film Festival and its successor the Dublin International Film Festival. Through these, he was also instrumental in bringing international filmmakers to Ireland to share their expertise and experience with us.
He was also instrumental in furthering and promoting the careers of Irish filmmakers and he publicly supported political initiatives which strengthened the Irish film industry.
Tributes to him can be posted here
Michael was a man of integrity and influence, of personality and passion. May he rest in peace.

"Cracks In The Ice" has won the Best Screenplay Award at the International Film Festival Ireland. Inspired by actual events, it’s a gritty drama about a New York journalist who risks his life to expose links between blood diamonds, Al Qaeda and the 9/11 attacks. Director/Screenwriter … [Read More...]

"A rising star" - Edwina Forkin "A talent to watch" - David Gleeson "'Shades of Gray' was very well directed" - Jim Sheridan FULFIL YOUR DESIRE Fiona Ashe is an award-winning Irish director who fulfils your burning desire to tell stories you care about to viewers all over the world. She gets … [Read More...]
"Fiona is a working professional with a great understanding of the complexities of making a good film. She has the abilities to be a key member of any creative team." - Bruce Block, LA producer of Hollywood blockbuster 'What Women Want'. “'Shades of Gray' is very good. It was very well … [Read More...]
I'm passionate about filmmaking and social media. I Iove engaging with people all over the world. I enjoy dance, musical theatre and skiing.
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