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	<title>Fiona Ashe</title>
	<link>http://www.FionaAshe.com</link>
	<description>Film Director &#38; Transmedia Entrepreneur</description>
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		<title>Filmflashe#9: Transmedia Storytelling &amp; New Media Convergence</title>
		<description><![CDATA[Here&#8217;s a terrific article about how new media gives more power to storytellers e.g. filmmakers: Transmedia Storytelling and the New Media Convergence &#160; &#160;]]></description>
		<link>http://www.FionaAshe.com/2011/09/17/filmflashe9-transmedia-storytelling-new-media-convergence/</link>
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		<title>Filmflashe#8: RADAR &#8211; Storytelling &amp; Creativity</title>
		<description><![CDATA[RADAR is a series produced by WBPLabs &#8211; a division of the WorkBook Project. The series is a timely, insider&#8217;s view into the cutting edge of storytelling and creativity, and the attendant tools, technology, models and community. &#160; &#160; &#160; &#160; For further information, click the following link to access Workbook Project\&#8217;s RADAR]]></description>
		<link>http://www.FionaAshe.com/2011/09/17/filmflashe8-radar-storytelling-creativity/</link>
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		<title>Filmflashe#7: Hybrid Distribution</title>
		<description><![CDATA[So, you&#8217;ve fed your film habit and the result is a completed feature film.  Well done!  Now how will you ensure that your target audience sees it?  And how will you generate revenue from it? Here&#8217;s an excellent article from Indiewire with film distribution tips from Peter Broderick, President of Paradigm Consulting, a company that helps filmmakers [...]]]></description>
		<link>http://www.FionaAshe.com/2011/08/20/filmflashe7-hybrid-distribution/</link>
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		<title>Filmflashe#6: Theatrical vs New Media Distribution</title>
		<description><![CDATA[All filmmakers dream of walking down the red carpet to premiere their feature film on the big screen.  Films are the culmination of a lot of hard work and why wouldn&#8217;t we want to screen our work in style? But is this eliminating opportunities to distribute our work more cost effectively to a wider audience [...]]]></description>
		<link>http://www.FionaAshe.com/2011/08/20/filmflashe6-theatrical-vs-new-media-distribution/</link>
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		<title>Congratulations to Oscar-nominated Irish Short Film</title>
		<description><![CDATA[Wishing the best of luck to the team behind &#8220;The Crush&#8221; which is nominated for an Academy Award: A lovely film!  Have fun at the Oscars.]]></description>
		<link>http://www.FionaAshe.com/2011/02/27/congrats-to-oscar-nominated-irish-short-film/</link>
			</item>
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		<title>Filmflashe#5: Attracting Investors To Your Film</title>
		<description><![CDATA[FilmSpecific.com is a great resource for filmmakers.  For information on how to attract film financing by leveraging your short film, check out their YouTube channel You can set up a profile on the FilmSpecific website by clicking here]]></description>
		<link>http://www.FionaAshe.com/2011/02/27/filmflashe5-attracting-investors-to-your-film/</link>
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		<title>Filmflashe#4: What Is Transmedia?</title>
		<description><![CDATA[SeizeTheMedia explains the phenomenon of transmedia: Transmedia is a format of formats; an approach to story delivery that aggregates fragmented audiences by adapting productions to new modes of presentation and social integration. The execution of a transmedia production weaves together diverse storylines, across multiple outlets, as parts of an overarching narrative structure. These elements are [...]]]></description>
		<link>http://www.FionaAshe.com/2011/02/27/filmflashe4-what-is-transmedia/</link>
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		<title>Rapunzel: Blondes Do Have More Fun!</title>
		<description><![CDATA[I'm thrilled to announce that Rapunzel - The Blonde Years has passed the 300,000 views milestone on YouTube.  Thanks a million for watching it!  If you haven't seen it yet and you'd like a laugh, here is it for your viewing pleasure...]]></description>
		<link>http://www.FionaAshe.com/2011/02/01/rapunzel-blondes-do-have-more-fun/</link>
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		<title>Filmflashe#3: Producing A Film For The Global Marketplace</title>
		<description><![CDATA[Stacey Parks of Film Specific to share her top strategies for how to plan for financing and distribution for $1m-budget films in a virtual seminar. It&#8217;s called The Post-Cannes Report: How To Survive Producing A Film For The Global Marketplace &#8211; A Virtual Seminar. For more details of Stacey&#8217;s seminar, click here It&#8217;s well worth [...]]]></description>
		<link>http://www.FionaAshe.com/2010/09/19/filmflashe3-producing-a-film-for-the-global-marketplace/</link>
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	<item>
		<title>FlasheForward Communications launched!</title>
		<description><![CDATA[With social media and web video growing in popularity at the speed of light, I&#8217;ve launched FlasheForward Communications to offer an extensive range of services.  Full details at our new website: FlasheForward Communications I&#8217;ll be starting social media training courses in the next few weeks to teach businesses &#8211; step by step &#8211; how to [...]]]></description>
		<link>http://www.FionaAshe.com/2010/09/16/flasheforward-communications-launched/</link>
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