Here’s a terrific article about how new media gives more power to storytellers e.g. filmmakers: Transmedia Storytelling and the New Media Convergence
Filmflashe#8: RADAR – Storytelling & Creativity
September 17, 2011 By Leave a Comment
RADAR is a series produced by WBPLabs – a division of the WorkBook Project.
The series is a timely, insider’s view into the cutting edge of storytelling and creativity, and the attendant tools, technology, models and community.
For further information, click the following link to access Workbook Project\’s RADAR
Filmflashe#7: Hybrid Distribution
August 20, 2011 By Leave a Comment
So, you’ve fed your film habit and the result is a completed feature film. Well done! Now how will you ensure that your target audience sees it? And how will you generate revenue from it?
Here’s an excellent article from Indiewire with film distribution tips from Peter Broderick, President of Paradigm Consulting, a company that helps filmmakers and media companies develop strategies to maximize distribution, audience and revenue.
What is your preferred method of film distribution? Have you had any success with new media distribution? Please share your opinions in the comments section below.
Filmflashe#6: Theatrical vs New Media Distribution
August 20, 2011 By Leave a Comment
All filmmakers dream of walking down the red carpet to premiere their feature film on the big screen. Films are the culmination of a lot of hard work and why wouldn’t we want to screen our work in style?
But is this eliminating opportunities to distribute our work more cost effectively to a wider audience through new media channels?
Steve Pond explores this issue in The Wrap: you can read his blog post here
It’s a fascinating debate. Check out the comments in response to his article.
Congratulations to Oscar-nominated Irish Short Film
February 27, 2011 By Leave a Comment
Wishing the best of luck to the team behind “The Crush” which is nominated for an Academy Award:
A lovely film! Have fun at the Oscars.
Filmflashe#5: Attracting Investors To Your Film
February 27, 2011 By Leave a Comment
FilmSpecific.com is a great resource for filmmakers. For information on how to attract film financing by leveraging your short film, check out their YouTube channel
You can set up a profile on the FilmSpecific website by clicking here
Filmflashe#4: What Is Transmedia?
February 27, 2011 By Leave a Comment
SeizeTheMedia explains the phenomenon of transmedia:
Transmedia is a format of formats; an approach to story delivery that aggregates fragmented audiences by adapting productions to new modes of presentation and social integration. The execution of a transmedia production weaves together diverse storylines, across multiple outlets, as parts of an overarching narrative structure. These elements are distributed through both traditional and new media outlets. The online components exploit the social conventions, and social locations, of the internet.
To read more from Seize The Media, click here
Rapunzel: Blondes Do Have More Fun!
February 1, 2011 By 1 Comment
I’m thrilled to announce that Rapunzel – The Blonde Years has passed the 450,000 views milestone on YouTube. Thanks a million for watching it! If you haven’t seen it yet and you’d like a laugh, here is it for your viewing pleasure.
If you have seen it and enjoyed it, you can watch Rapunzel – The Blonde Years – The Director’s Cut (what a mouthful!) in hi-res 16:9 below via my YouTube channel.
Our film seems to have started a trend. Disney has made a full-length feature animation about Rapunzel called Tangled. Here’s the trailer:
Rapunzel also featured in a GHD ad campaign – not surprisingly for hair products:
Rapunzel – The Blonde Years was written and produced by @TrishGroves and directed by yours truly. We’d really like to hear your comments on the film – please share them below. Thanks.
I’d also be delighted to hear from anyone interested in potential film collaborations: Director@FionaAshe.com
Filmflashe#3: Producing A Film For The Global Marketplace
September 19, 2010 By Leave a Comment
Stacey Parks of Film Specific to share her top strategies for how to plan for financing and distribution for $1m-budget films in a virtual seminar.
It’s called The Post-Cannes Report: How To Survive Producing A Film For The Global Marketplace – A Virtual Seminar.
For more details of Stacey’s seminar, click here
It’s well worth subscribing to Film Specific’s newsletter – it’s an excellent resource!
FlasheForward Communications launched!
September 16, 2010 By Leave a Comment
With social media and web video growing in popularity at the speed of light, I’ve launched FlasheForward Communications to offer an extensive range of services. Full details at our new website: FlasheForward Communications
I’ll be starting social media training courses in the next few weeks to teach businesses – step by step – how to set up their social media profiles and how to leverage the power of the internet to source new customers. If you’d like to receive information about upcoming training courses, please subscribe to my social media blog: FlasheMe!
My new brand identity was designed by the extremely-talented Caoimhe Mulroy from Once Upon Design. Many thanks to Caoimhe for what is – in my opinion – a superb design!
Connect with me!